Common Questions
Frequently Asked Questions
Everything you need to know about implementing our anti-counterfeit solution.
01 How long does
implementation take?
Implementation usually takes 4–6 weeks from contract signing
to full deployment. This includes QR/smart label design, system integration,
production line setup, and team training. Dedicated project managers ensure a smooth
rollout with minimal disruption.
02 What is the cost
structure?
Costs depend on label type, volume, and platform features. We offer
pay-per-label, subscription, and
enterprise plans to meet budgets for FMCG, pharma, automotive, and
other industries.
03 Can it integrate with our
existing ERP system?
Yes. Our platform integrates with SAP, Oracle, Zoho, Salesforce, Tally,
Shopify, WooCommerce and other ERPs/CRMs using secure APIs for seamless
data exchange.
04 How do customers verify
products?
Customers can scan the QR code or smart label using their phone
camera, WhatsApp, or your brand’s verification portal. The system instantly
shows whether the product is genuine, duplicate, fake, or reused.
05 What happens when a
counterfeit is detected?
When a counterfeit scan occurs, brands receive instant alerts along
with location, device information, and duplicate attempt logs. This enables
real-time investigation, distributor tracing, and market leakage
control.
06 How to stop duplicate
products in India?
To stop duplicate products, brands should implement serialized QR or smart labels on
every product unit. These codes allow distributors, retailers, and consumers to
verify authenticity by scanning the product, while the system tracks suspicious or
repeated scans to identify counterfeit activity in the market.
07 What is the best
anti-counterfeit solution for FMCG brands?
The most effective solution for FMCG is a QR-based authentication system combined
with track-and-trace technology. It enables brands to monitor each product from
manufacturing to consumer verification and detect fake or refilled products quickly.
08 How does a QR code
authentication system work?
Each product is assigned a unique encrypted QR code. When scanned by a consumer or
partner, the system checks the code in the database and instantly shows whether the
product is genuine, duplicate, or fake. It can also capture location and scan data
for fraud analysis.
09 What industries need
anti-counterfeit solutions the most?
Industries like FMCG, pharmaceuticals, automotive parts, electronics, lubricants,
and cosmetics are highly affected by counterfeiting and benefit the most from
authentication and traceability systems.
10 How much does an
anti-counterfeit solution cost?
The cost depends on label type, production volume, and platform features. Most
providers offer flexible pricing such as pay-per-label, subscription plans, or
enterprise packages for large manufacturers.
11 Is QR code better than
hologram for anti-counterfeiting?
Yes, QR codes provide digital verification and real-time tracking, while holograms
mainly offer visual security. Many modern systems combine both to provide physical
protection and digital authentication together.
12 What is track and trace
in anti-counterfeit technology?
Track and trace is a system that monitors products across the supply
chain—from manufacturing to distribution and final sale—using
technologies like QR, NFC, or RFID, providing real-time visibility and alerts for
diversion or counterfeit risks.
13 How can manufacturers
verify products in the market?
Manufacturers can verify products through scan-based authentication using
smartphones, WhatsApp, brand websites, or dedicated apps. This allows both customers
and partners to confirm product authenticity instantly.
14 Can anti-counterfeit
systems detect duplicate scans?
Yes. Advanced authentication platforms detect repeated or suspicious scans and alert
brands about possible counterfeit distribution or supply chain leakage.
15 How long does it take to
implement an anti-counterfeit solution?
Typically, implementation takes around 4–6 weeks, including label design,
system integration, and manufacturing line setup.
16 Can anti-counterfeit
solutions integrate with ERP or CRM systems?
Yes, modern platforms can integrate with ERP and CRM systems such as SAP, Oracle,
Zoho, Salesforce, Tally, Shopify, and WooCommerce to manage product data and
authentication records efficiently.
17 What happens when a fake
product is detected?
When a counterfeit scan occurs, the system sends alerts to the brand along with scan
location and device data, helping companies investigate the source and take action
against counterfeit sellers.
18 Can anti-counterfeit
solutions help build customer loyalty?
Yes. After product verification, brands can connect customers to loyalty programs,
rewards, or engagement campaigns, turning product authentication into a marketing
channel as well.
19 Why do brands use
serialized QR codes on packaging?
Serialized QR codes give each product a unique digital identity that cannot be
duplicated easily, enabling secure authentication and better supply chain
visibility.
20 How does anti-counterfeit
technology help businesses grow?
It protects revenue, builds consumer trust, prevents grey market diversion, and
provides real-time analytics about product movement and customer engagement in
different regions.
21 What is the best anti
counterfeit solution in India for manufacturers?
The best anti counterfeit solution in India is a QR code-based product
authentication system combined with track and trace technology. It helps
manufacturers verify products, detect fake items, and monitor supply chain movement
in real time.
22 How do manufacturers
prevent duplicate products in India?
Manufacturers prevent duplicate products by using serialized QR codes, secure
labels, and real-time authentication platforms. These systems ensure each product
has a unique identity that cannot be reused or copied easily.
23 What is QR code
authentication for products?
QR code authentication is a system where each product carries a unique QR code that
customers or dealers can scan to verify if the product is genuine or fake instantly.
24 How much does
anti-counterfeit solution cost in India?
The cost depends on volume and features, but typically ranges from ₹0.20 to
₹1.50 per label or customized enterprise pricing for large-scale
manufacturers.
25 Is QR code better than
hologram for anti-counterfeiting?
Yes, QR codes offer real-time verification, data tracking, and analytics, while
holograms only provide visual security. The best approach is a combination of both.
26 What is track and trace
in the supply chain?
Track and trace is a system that allows businesses to monitor product movement from
factory to end customer, helping detect diversion, duplication, and unauthorized
sales.
27 Which industries need
anti counterfeit solutions the most in India?
Industries like FMCG, pharmaceuticals, automotive parts, pesticides, lubricants,
cosmetics, and electronics are most affected by counterfeiting and require strong
protection systems.
28 How does anti counterfeit
QR code help FMCG brands?
It helps FMCG brands prevent fake products, increase consumer trust, and collect
customer data, while also enabling loyalty programs through product scans.
29 Can anti counterfeit
systems detect fake products instantly?
Yes, when a QR code is scanned, the system instantly verifies authenticity and can
flag duplicate or suspicious scans in real time.
30 How long does it take to
implement anti counterfeit solutions?
Implementation usually takes 2–6 weeks, including QR code generation, label
printing, and system integration with manufacturing processes.
31 Can anti counterfeit
solutions integrate with ERP systems?
Yes, these systems can integrate with ERP platforms like SAP, Zoho, Oracle, and
Tally, allowing seamless product tracking and data management.
32 How do dealers and
distributors verify product authenticity?
Dealers and distributors can verify products by scanning QR codes via mobile apps,
WhatsApp, or web portals, ensuring they only sell genuine products.
33 What are the benefits of
anti counterfeit solutions for B2B brands?
Key benefits include brand protection, revenue loss prevention, supply chain
transparency, increased customer trust, and real-time analytics.
34 Can anti counterfeit
solutions help in customer engagement?
Yes, after authentication, brands can redirect users to loyalty programs, cashback
offers, or promotional campaigns, increasing repeat purchases.
35 Why is anti counterfeit
important for Indian manufacturers?
Counterfeiting causes huge revenue loss, brand damage, and customer distrust. Anti
counterfeit solutions help manufacturers secure their products and grow safely in
competitive markets.
36 How do QR code
anti-counterfeit systems detect fake products?
Modern systems assign unique serialized QR codes to each product. When scanned
multiple times from different locations, the platform flags it as suspicious and
alerts the brand instantly.
37 Why are brands moving
from holograms to digital authentication?
Holograms can be copied visually, while digital authentication systems provide
real-time verification, analytics, and counterfeit detection through scanning
technology.
38 How much revenue do
brands lose due to counterfeit products?
Many industries lose significant revenue due to fake products, which also damage
brand trust and customer safety. That’s why more companies are adopting
serialization and authentication technologies.
39 How do brands identify
where fake products are coming from?
Advanced anti-counterfeit platforms capture scan location data, device information,
and distribution insights to identify counterfeit hotspots.
40 Why are QR code
verification systems trending in India?
Because they are affordable, easy to implement, scalable for millions of products,
and accessible to consumers using smartphones, making them effective for
manufacturers across industries.